What Do We Look For In A Diamond?

What do we look for in a diamond? One of the most asked questions of our time!

With diamonds and jewellery purchases going up the roof, investing in a diamond has become the best thing to do nowadays. Whether it's newlyweds, women with a passion for it, men who prefer to buy them than other things, and the list goes on and on.

When we are looking to buy a diamond, a lot of factors take part. The most important one is known as the 4 Cs, which we will explain in details below also the budget and the source of your purchase.

The 4 CS…


The size of the diamond we are looking for, you will have a better idea once you work with your budget and the type of quality you are looking for. Some people prefer size over quality and vice versa. It's a matter of choice, trust in what you are investing in and love it.


All diamonds are colourless but can have a very wide spectrum, but here we are mainly talking about white diamonds.


It’s affected by external and internal characteristics created by nature that when cut, the result is formed as well as the 2 Cs above. So many have imperfections that we can't see with the naked eye, and when you know how much you are willing to pay, you will know what kind of diamond to buy. And again, it's a vast topic.


Your preference of the shape, they say round diamonds are the best to buy, they keep their value and brilliance. You can never go wrong with a round and it's your most important quality factor. Our recommendation; go with what your heart desires...

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Mar 7, 2017