courtesy of etonline
You may not know this if you were born more recently, but anyone who was around in the 1980's will remember that the it jeans were by far Jordache. To have a pair was to be cool. To have more than one pair was pure decadence.
courtesy of dailymail
Of course, fashion houses and labels rise and fall. The ebb and flow is sometimes analysed scientifically and found to make complete economic sense. Blah, blah, blah! All we know is that Jordache is making its comeback. SJP is the new face of their two labels, and who doesn't trust her? She is the epitome of style. We all watch her with fascination and admiration. Anything from decades past will just tickle our hearts, and when we add the SJP factor, we're sold!
courtesy of wwd