Suhad Shtayyeh
Amman, October 12, 2017
by Suhad Shtayyeh

Fall Shopping? Check Out These Great Regional Designers


It’s really great that we are at a stage in Arab fashion where we can easily add some quality pieces to our wardrobe from regional emerging talent. There are so many to choose from, we have picked 3 that we are currently keen on… Happy shopping.


Jelena Bin Drai


Dubai-based Jelena Bin Drai doesn’t focus on a specific category of clothing, you can find coats and evening dresses, what unifies them is Jelena’s playful sophistication that permeates all her pieces.Modern silhouettes with a feminine flair, Jelena allows the plush velvets and brocades to speak for themselves, expressive simplicity is her rule of thumb.


Jelena Bin Drai
Jelena Bin Drai
Jelena Bin Drai
Jelena Bin Drai



Maison Makarem


There is no better way to describe the brand than their own words, “The Maison Makarem woman is not defined by labels nor trends. Her style is a reflection of no one but herself.”

Lebanese Layal Makarem launched her label in Spring 2015, when describing her brand she says, “I wanted the Maison Makarem label to focus on the core of luxury fashion - fabric, craft and artistry - and to also create a platform from which I could explore my other passions in interiors and objects.”

The Fall/Winter collection entitled The Forest is a modern interpretation of winter classics in rich autumnal tones.These are the kind of pieces that will live in your wardrobe forever.


Maison Makarem
Maison Makarem
Maison Makarem
Maison Makarem
Maison Makarem



Sem Sem


If you are looking for a subtly-styled statement piece, look no further than Sem Sem.Founder Abeer Al Otaiba and Design Director Albino Riganello have found the perfect balance.Abeer bringing to the table cultural inferences from her cosmopolitan blend of Egyptian, Emirati and French influences.Riganello brings a wealth of tailoring experiences that shows through in the timeless cuts and attention to detail.

What sets Sem Sem apart further is the mother/daughter element of the brand.Inspired by love, the Sem Sem label honors this special relationship with a collection of designer clothing for mothers and their daughters.


sem sem
sem sem
sem sem
sem sem









Oct 12, 2017