Yasmeen
Amman, August 2, 2017
by Yasmeen Shawwa

Ayesha Depala || The Middle East’s Sweetheart Unwrapped


Ayesha Depala, the darling of Dubai’s couture scene, is our perfect example of an inside-out graceful beauty.. Meet her and you will automatically guess why we adore her designs, all that allure hides behind it a genius in design, and is clearly embodied in her fabulous creations! Below, 9 things you need to know about Ayesha Depala..


1 ||

Ayesha Depala is an Indian-born designer.. Studied interior design in New Delhi and fashion at Central Saint Martins in London, mother of two.



2 ||

Born and raised in a family fully immersed in the fashion industry, it was somewhat a no brainer Depala would find herself thriving in the same creative field. She says,



“Growing up, there were always fabrics all over our house – in cupboards, hidden in drawers, everywhere,” she says. “My parents are in the textile business – my mother is a textile designer and my dad is a textile engineer, so I think very early on in my teens, that’s when I knew I wanted to be involved in something creative. I became very interested in designing and putting things together.”





3 ||

Known to be the sweetheart of the Middle East, and adored by the cream of Dubai society, Ayesha’s heart is in Dubai, but never turned her back on India where she has a store there in New Delhi.. She always held within her Indian roots and also counts many of Bollywood's leading ladies amongst her fans with Sonam Kapoor, Shilpa Shetty and Aishwarya Rai selecting Ayesha Depala outfits on and off the red carpet.



4 ||

Her design aesthetic? Purely delicate, feminine collections is what you should expect from Ayesha, fans of pastels will delve into her head-turning pieces, famously known for their intricate detailing and generous use of textures; talk about the tulle/ lace dreams come true.. Blessed with a good eye for material.. That’s Ayesha’s staple!



5 ||

Her first collection was successfully launched in 2002, bridal gowns were her thing! Brides-to-be just adore her.. As Ayesha is very well known for truly appreciating what a bride needs..



6 || How she describes her designs?


“Feminine and soft, sensual and timeless, but with an underlying element of forward-thinking. I’m inspired by ancient Indian crafts and textile, which is heavily reflected in my Ayesha Depala Couture line, whereas Prêt-à-Porter remains soft with a strong street-savvy style. It’s the marriage of feminine sensibility with a sensual feel. I like to use soft feminine fabrics such as lace and chiffon but then work them into a strong, sexier silhouette.”


7 ||

Depala was officially recognised as one of the most influential women in the region..



8 ||

What inspires her designs? Indian culture is deeply embedded in her DNA, be it art, architecture, textile and crafts.. She materializes all that and translates it to fit the modern woman of today!



9 ||

Her collections are sold in her namesake boutique at the Village Mall in Dubai, as well as Harvey Nichols.. Online you can find her gracing Ounass.com.

Below is a sneak peak and a description of Ayesha Depala’s latest S/S 17 collection…


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The element of contradiction which is in many ways the essence of true femininity is at the heart of Ayesha Depala's new pret-a-porter assemblage. The collection stays true to Ayesha's soft and demure DNA whilst revealing her bold and tough side.. The collection features an array of jackets and parkas that are adorned with handmade appliqué flowers. Outerwear staples have been given a luxurious, more feminine touch whilst remaining integral to their fashion forward appeal. The assemblage consists of blouses, shirts, parkas and bomber jackets which are classic but detailed with Ayesha's signature ruffles and flowers. The blouses are paired with stronger gabardine trousers to counterbalance the feminine appeal making the look both soft and street at the same time. The collection also features some Demi-Couture outerwear pieces such as a silk all over Embroidered hand cut hoodie with 3 d appliqué flowers, and a French lace bomber which is intricately beaded with the smallest beads and sequins highlighted with organza flowers.


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Aug 2, 2017