Amman, July 10, 2018
by Yasmeen Shawwa

3 Kardashian Generations Pose In Fendi’s Latest Campaign

Fendi celebrated its peek-a-boo’s 10th year anniversary with the Kardashians in mind! Lately we have witnessed a lot of Fendi worn by the K klan and starring in the brand’s latest campaign was bound to happen..

Images of Kim Kardashian, Kris Jenner, and North West posing in logo-covered clothing for some nostalgic photos around Los Angeles are all over the place now, reviving Fendi’s latest installment in #MeandMyPeekaboo. As the double-F logo is making a huge comeback no one else other than the Kardashians was fit for Fendi’s aesthetic..

Kim posed seductively on Instagram wearing a matching shirt and leggings, while Kylie took daughter Stormi for a logo-filled stroll.

Which brings us to the new chosen faces from the Kardashians as the latest and official Fendi representatives.. 3 generations in on photo, all donning a piece or two (or more) of the brand’s timeless aesthetic.. Kris, Kim, and North mix the brand's older prints with the Peekaboo bag.

"The idea was to expand the concept of family, as it's part of our history, and we wanted other families of women," said Venturini Fendi. "In the case of the Kardashians, they are all three of them very strong women, with strong personalities. It's an iconic family, who is known for its appearance, but we wanted to bring more of an intimate side to the table."

kim kardashian
kim kardashian
kim kardashian
kim kardashian

Stay tuned this week, Fendi will release a short film starring the three Kardashian women, featuring Kanye West's 2008 hit single, "Love Lockdown." For now, watch the Vogue exclusive preview video below.

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Jul 10, 2018